In October I discussed cloud technology and the growth of
BYOD- how do you turn this into dollars for your organization? Are you on the edge of accepting and adapting
to the “cloud” technology we are embracing for 2013? Technology is certainly surging forward in
cloud computing and mobile devices. So
what does this mean for you?
Go big and Go home- Last October, the U.S. Census Bureau
reported that close to 13.4 million Americans work from home, an increase of 4
million remote workers since 1999. (Source: FlexJobs).
Channel Partners and Resellers need to incorporate virtual collaboration
technologies that empower these independent workers. With the Conference Group, we have a variety
of products that will enable your customer to do this. (MegaMeeting, LotusLive,
and Vidyo)
Stay afloat- The Cloud is defining our industry
rapidly. There has been a predominate
shift in businesses moving from standard video conference room environments
(hardware) to selecting companies offering cloud based services such as Mega
Meeting, Vidyo and Lotus Live. The key
factors behind this transition are:
spontaneous meetings between companies can quickly lay out the next steps,
articulate good ideas, and build consensus.
By turning on a webcam, companies can double the effectiveness of their
communication with remote employees and their clients since 45% of
communication depends on body language. Selling cloud based conferencing will
build more genuine, trusting relationships and avoid traditionally common
miscommunications about ever-changing devices, pricing, and service levels,
etc.
Do you have your license to drive sales- Licensing and seat
based products are becoming the model for the future. Customers will use
companies that are easy to do business with.
Licenses and seat based conferencing make doing business easy.
Traditionally, customers have paid by the minute. Today, conferencing providers
sell licenses/seats; an all-you-can-eat scenario, or bundles, something where
you might pay a fixed fee per month for bundled services. Empowered by a robust
partner program, companies selling the Conference Group will see less price
erosion, will be able to deliver a more valuable product to their end-user, and
generate a predictable expense for users and revenue for their business.
The convergence of the cloud and mobile space should start
some valuable dialogues between you and your client. Give me a call to find out how we can roll
these products out to your clients!
Caroline Rogers 877-716-8255 x78253 or crogers@conferencegroup.com
Caroline Rogers 877-716-8255 x78253 or crogers@conferencegroup.com
